Running Care is a mobile application designed as a medical device to assist runners in injury recovery. It offers potential diagnoses and home-based physical therapy exercises tailored to users' symptoms. In my leadership role, I spearheaded product enhancements and process implementation. My responsibilities included conducting thorough user testing to pinpoint and resolve issues, leveraging user feedback collection to shape the product roadmap, and redefining analytics metrics.
On the design front, I revamped the UI, introducing a cleaner, more impactful aesthetic, and established a Design System to ensure consistency and guide for Developers.
The team quickly felt the impact of our user-centric process, leading to increased productivity and significant product improvements. Positive feedback from runners on social media highlighted the success of our efforts. However, a crucial question remained regarding the viability of the business model, especially in France, where national healthcare covers physical therapy costs.